Growing on any platform nowadays is so challenging, but I feel like Pinterest is a little bit easier than most. Over the past 2-3 months, I went from ZERO monthly views to almost 500,000 monthly views. Here is how:
*Before I begin, make sure to switch over to a business account so you can see your statistics.*
1. Posting/Repinning Everyday
This one is super simple. Just re-pin a handful of posts and post at least one pin of your own. Posting your own content is SO important. If you are constantly just re-pinning others, you are cutting your potential for growth. You are probably thinking, what the heck am I going to post? I thought the same thing at first. I knew I could post my outfits, but I thought "what else?". I literally just started posting anything and everything. Seriously, the most random things have gotten the most traction.
I can't express this one enough. With videos, you can customize your audience. You can add tags to reach people interested in pins like yours. For instance, I shared a quick video of my breakfast. I added tags like: "breakfast food", "healthy breakfast", "healthy living", etc. This pin alone has almost 50,000 impressions with almost 200 saves.
The more your content is out there, the more exposure you are likely to get. I post my Pinterest on my Instagram story at least once a month. I also have my Pinterest on my blog on the home page! You can also share it on Facebook, Twitter, or wherever is best for you.
At first, I didn't think hashtags mattered, but they definitely do. Just like on any other platform, hashtags increase your chances of reaching a bigger audience. I always try to use hashtags that are too broad or too specific. Hashtags that have been used over millions of times, your pin may get lost in that mass amount. If you are using hashtags that are super specific, you are cutting your audience too much.
You can pay to promote your pins. I have only tried this once for $1. You can always pay more if you want! This is probably the easiest/quickest way to get that exposure you want. However, I truly believe you need to follow the 4 ways, listed above, that I suggested in order to keep that exposure up.
Speaking of growing your Pinterest, you can follow me on Pinterest by clicking here.
I will sometimes post my pictures on there before I post on Instagram, if you want to get an "exclusive" look hehe. If you try any of these suggestions, let me know how they work for you! Can't wait to watch y'all grow!